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Totoko Appliance Commerce Platform
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[001] Consumer Appliance CommerceJune 12, 2026

Totoko Appliance Commerce Platform

An AI-assisted appliance buying experience that combines discovery, category filtering, and product-level deal conversion for home appliance shoppers.

Totoko Appliance Commerce Platform

Totoko presents a guided appliance-shopping journey built around expert assistance, live deals, category-level browsing, and high-intent product pages for conversion-ready buyers.

Key Data

  • Client: Totoko
  • Industry: Consumer Electronics and Appliances
  • Project Type: Commerce Experience
  • Screens Captured: Home, Air Conditioner Listing, Product Detail
  • Focus: Category Discovery and Product Conversion

Understanding the Challenge

Appliance shoppers need faster movement from broad discovery into confident product selection, with pricing clarity, specifications, and deal-locking mechanics visible without friction.

What We Aimed To Achieve

  • Show how the homepage positions AI-assisted appliance buying and expert support.
  • Document the AC category grid with filters, promotions, and comparison-ready product cards.
  • Preserve the product detail layout with pricing, add-to-cart flow, specifications, and lock-deal messaging.
  • Display real Totoko screenshots in the portfolio case study using the screenshot gallery layout.

Design Process Section

[Step - 001]

Homepage Capture

Captured the Totoko landing page to document the hero narrative, AI prompt interface, and appliance-led visual merchandising.

[Step - 002]

Category Capture

Captured the air-conditioner listing page to show category filters, promotional pricing, and dense product-card discovery.

[Step - 003]

Product Capture

Captured the Godrej product detail page to preserve the pricing stack, cart actions, delivery input, and technical specification layout.

[Step - 004]

Case Study Assembly

Added Totoko as a dedicated portfolio route with the same screenshot-gallery treatment used for StudentLife.

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